Thursday, May 19, 2022

‘Fortnite’ players have raised $144 million for aid to Ukraine

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Shreya Christinahttps://cafe-madrid.com
Shreya has been with cafe-madrid.com for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider cafe-madrid.com team, Shreya seeks to understand an audience before creating memorable, persuasive copy.

and have completed their campaign in support of relief efforts to Ukraine through after an impressive $144 million. Both companies have spent the past two weeks playing the game for humanitarian causes that support people affected by the war. The money will go to Direct Relief, UNICEF, the UN World Food Programme, the United Nations High Commissioner for Refugees and World Central Kitchen.

The campaign tailored to , meaning many players bought V-Bucks to unlock the latest Battle Pass and collect new in-game items. Epic and Xbox also donated their portions of gifted Battle Passes, and gift cards redeemed at the time, to relief efforts.

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