Friday, September 29, 2023

Predictive gaming is gaining ground in India – here’s what it means for the Indian sports landscape

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Shreya Christina
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A hodgepodge of applications around technologies such as blockchain and AI is expanding rapidly gaming formats and enthusiasts are found in the hinterland of India, makes gaming a business opportunity that is over the moon. Add to it the ability to predictive gamingand the $$$ ring can get louder

In a country like India, fans tend to get passionately involved in various forms of sports, some of which consider cricket almost as a religion. It has become more apparent in recent years as real-time predictive gaming events are the latest buzzword in the sports landscape.

It includes audience involvement at every moment of the game, aided by a handy smartphone aided by artificial intelligence (AI) and evolving algorithms that enable special entertainment experiences on the go. All it takes is a few taps on a screen to stream matches, check and predict scores, scan sports-related news and articles, or build a fantasy team. For the sports enthusiasts, it provides the opportunity to interact with the game consistently on various social platforms.

Given the popularity of direct digital access to sports, it’s no wonder that gaming has become one of the most profitable entertainment industries in the world. This sounds Indian like music to your ears
$930 million gaming industry. In addition, the rise of mobile technology has fundamentally changed the industry and benefited a new generation of gamers. The gaming industry, in particular, has gained momentum mainly due to the affordable proliferation of mobile phones, high-speed internet, and falling data prices.


How does it work?

A prediction game allows users to guess the outcome of future events, and it is generally conducted online. Points are awarded to players who most accurately predict the outcome of an event, and those points are converted into cash prizes. These speculative games offer various topics such as entertainment, sports, finance and current affairs.

In addition, predictive gaming websites have a clear following for the same types of players who enjoy fantasy sports, according to Wikipedia. In addition, knowledge of team stats and player rankings would be of great competitive advantage.

Blooming landscape in India

India’s online gaming space is currently $290 million. It is noteworthy that about half of all smartphone users in India play mobile games.
According to government statistics, of India’s total 760 million internet users, an estimated 365 million online players access their games via mobile phones.

user base is expected to increase from 433 million in 2021 to 657 million in 2025, an increase of more than 50 percent. These include casual gamers, real-money gamers, online fantasy sports, and esports. In addition, some Indian companies put forward
crypto-based earnings in e-sports competitions. Accordingly, they are developing blockchain-based games for users to play with
earn NFT – digitally stored data representing items such as real estate and works of art.

Predictive gaming is gaining ground in India – here's what it means for the Indian sports landscape

In addition, the growth of predictive apps is part of a larger trend of companies seeking new solutions for building online communities. India is expected to become one of the world’s leading markets in the gaming industry. According to a KPMG report, which has been growing exponentially over the past five years, the Indian market is expected to triple in value by 2025, reaching $3.9 billion from its current $1.71 billion. Mainly driven by covid-19, the total number of online gamers grew by 8 percent from 360 million in 2020 to 390 million in 2021. As interactivity and prediction become key drivers of fan engagement, the Indian game industry clearly has a lot of room for grow.

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Disclaimer: This is a sponsored article in association with GameOn.

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