Thursday, July 7, 2022

PUBG: Battlegrounds Makes Way More Money After Going Free-to-Play

Must read

Shreya Christina
Shreya has been with for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider team, Shreya seeks to understand an audience before creating memorable, persuasive copy.

PUBG: Battlefieldsthe PC and console version of the battle royale shooter series, is making big money after its switch to free-to-play in January, as revealed by Developer Krafton’s latest earnings report was published on Friday

According to the report, PC sales rose 61 percent year over year to $82.3 million. On console, the sales increase was even bigger, up 124 percent from the previous quarter and up 274 percent year over year, although Krafton didn’t put a dollar figure behind those increases. The game also saw an “almost triple” increase in average monthly active users from the fourth quarter of 2021.

PUBG: Battlefields was originally a paid title when it launched in early access on Steam in 2017, but the massive financial success of free-to-play battle royale shooters like FortniteCall of Duty: Warzoneand Apex Legends proved that the free model can be quite lucrative. To give you an idea of ​​how lucrative, EA said this week that: Apex Legends, a game that’s been out for just over three years, has surpassed more than $2 billion in lifetime net bookings. And Epic has raised $144 million in aid to Ukraine in just two weeks Fortnite yield.

So for Krafton, switch PUBG: Battlefields to play for free was probably a pretty easy decision. And the popularity of PUBG: Mobile (which is also free to play) probably helped; Krafton says the game, which has been downloaded more than 1 billion times as of March 2021, brought in $307.1 million in revenue in the first quarter of 2022, a figure that was up 5 percent year over year.

More articles


Please enter your comment!
Please enter your name here

Latest article