SafetyCulture gives $3M to IoT player Inauro

Sydney scale-up SafetyCulture’s ongoing strategic investment and acquisition plan today announced an AU$3 million investment in Australian data and IoT software company, Inauro†

Inauro was launched in 2020 by co-founders Craig Kesby and Angus Kennard to realize the value of internet of things technology for industrial applications and improve day-to-day operations.

IoT devices produce a huge amount of data, but are typically placed in silos depending on their function. By linking data from sensors, devices and other digital systems used within an organization, Inauro provides teams with a single source of data, streamlining workflows and enabling faster decision-making. The startup has built a customer base spanning agriculture, manufacturing and construction

Kesby, Inauro’s co-CEO Craig, said the IoT market is thriving, but most solutions are built to solve a specific problem and that creates data silos between organizations.

“We want to solve this challenge and enable companies to get the most out of their IoT technology. In its simplest form, we want to ensure that the right information is available to the right person in real time. That’s when we will unlock streamlined operations and create efficiencies,” he said.

“We look forward to developing new functionality for our customers, including identifying more workflows in which Inauro and SafetyCulture’s solutions can be integrated to improve workplace operations.”

SafetyCulture and Inauro’s technology has already been integrated for the benefit of Sydney specialist poultry supplier Game Farm, which manages the entire farm-to-table ecosystem, including quail, duck and squab. The technologies come into play in overseeing temperature control in the production facility to help the fresh poultry supplier comply with food safety regulations, freeing staff from a largely manual task.

SafetyCulture acquired microlearning company EdApp earlier in 2020, led an $8 million Series A funding round for Unleash Live in 2021, and acquired the SHEQSY app for lone workers in early 2022.