Monday, May 16, 2022

Spotify will reportedly integrate live audio into its main app

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In addition to music and podcasts, Spotify will soon be able to offer live audio within its primary streaming app. According to , the company plans to integrate into its main app. In the process, Spotify will also reportedly be renaming the platform to Spotify Live. All of this could happen before the second half of the year, according to Bloomberg

The outlet was tipped off about the upcoming move by iOS developer , who found evidence of it in the beta version of Spotify’s iPhone app. As for the ultimate fate of Greenroom, in a separate tweet, Bloomberg reporter Ashley Carman said the app would live on as a sort of backend for creators to record and upload their content to Spotify.

We’ve reached out to Spotify for comment.

Speaking of Spotify’s possible motivations behind the plan, Bloomberg suggests that Greenroom “has had trouble taking off”. By integrating live audio into its highly popular streaming app, the company would elevate the format to a place where it would be more accessible — even if some users complained that the app is getting even busier.

In a way, it’s strange that the company is only now considering integrating the two together. When Spotify made its plans for Greenroom, CEO Daniel Ek said he saw live audio as something every platform would eventually have. “Like stories with video where every major platform has them as a way for its audience to interact with each other, I see live audio the same way,” he said at the time. “I expect all platforms to have it.”

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