Sunday, June 26, 2022

Twitter pulls back its decision to force you into the out-of-order timeline

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Shreya Christina
Shreya has been with for 3 years, writing copy for client websites, blog posts, EDMs and other mediums to engage readers and encourage action. By collaborating with clients, our SEO manager and the wider team, Shreya seeks to understand an audience before creating memorable, persuasive copy.

Last week, Twitter rolled out one of the worst product decisions in a while: The service would show the algorithmically displayed Home feed by default, while the reverse-chronological Last feed was accessible in a separate tab. The change, first available on iOS and set to appear “soon” on Android and the web, made it more difficult to view tweets in chronological order. After significant pushback, Twitter announced Monday that it would roll things back to how they used to be.

“We heard you – some of you always want to see the latest Tweets first,” Twitter said in a tweet on his support account† “We’ve rolled back the timeline and removed the tabbed experience for now while we explore other options.”

Some users have shared criticism of the change almost immediately after the March 10 announcement, as the newest feed is preferred over the Home feed for many. The non-consecutive Home feed can be confusing at times, especially for people who use Twitter for updates during a breaking news event like the war in Ukraine. However, two Twitter executives noted in replies to roadside contributing editor Casey Newton said they would be working on the issue, and it looks like the original change won’t go through as planned.

“We take feedback seriously, and in this case we’ve heard that the new pinned Home & Latest doesn’t give you the level of control over your timeline you want,” Twitter spokesperson Shaokyi Amdo said in a statement. The edge

However, based on what the executives said, it appears that Twitter will be exploring other possible changes to the timeline in the future. “Giving people choice and control over their Twitter experience is super important,” said Jay Sullivan, the new vice president of consumer products. in a reply to Newton on March 12† ‘I’m going to work on this. Keep watching.” Sullivan added that he hoped the platform could achieve it “a nice balance for everyone.”

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